Jitendra Yadav

Researcher ◆ Editor ◆ Data Scientist ◆ Technology Enthusiast

Dr. Jitendra Yadav is an Assistant Professor in the Department of Marketing & Strategy, ICFAI Business School Hyderabad, A Constituent of IFHE (Deemed to be) University, Hyderabad, India. He also holds Editorial Memberships in various highly reputed journals. His research interests include marketing, Information technology, operations management, consumer behavior, social media analytics, information strategy & IT-enabled services, and blockchain business applications. His work on these topics has been published in highly reputed academic journals and books. He has presented his research at key international conferences: 2021 IEEE Technology & Engineering Management Conference – Europe, Sixth Biennial Supply Chain Management Conference, 7th PAN IIM World Management Conference, PAN IIT International Management Conference, 6th Management Doctoral Colloquium (IIT-Kharagpur).